NATIONAL SAFE BOATING WEEK RESOURCES

 

CUSTOMIZABLE MEDIA ADVISORY

Use this customizable media advisory to attract the media to your local event. Email or fax it to local media. Remember to customize the information in [BRACKETS] and remove this statement before distributing to the media.

[ORGANIZATION] to Host [EVENT] During National Safe Boating Week

CITY, STATE (DATE) – National Safe Boating Week is May 20-26, 2017. [ORGANIZATION] joins boating safety advocates across the U.S. and Canada have teamed up to promote safe and responsible boating, including voluntary, consistent life jacket wear every time boaters are on the water.

What: [EVENT TITLE AND BRIEF DESCRIPTION]

When and Where: [DATE, TIME, EVENT LOCATION, ADDRESS]

Hosted By: [ORGANIZATION AND PARTNERS]

Contact: [NAME, TITLE, EMAIL, PHONE]

“What looks like a perfect day for boating can quickly become hazardous if you end up in the water,” said Rachel Johnson, executive director of the National Safe Boating Council, the lead organization for the campaign. “You can have a great time while choosing to always wear a life jacket and being a responsible boater.”

U.S. Coast Guard statistics show that drowning was the reported cause of death in four out of every five recreational boating fatalities in 2016, and that 83 percent of those who drowned were not wearing life jackets.

Local events are a prime way to reach boaters during National Safe Boating Week. In your community, a local event is being run by [ORGANIZATION].

The event will feature [BRIEF DESCRIPTION OF ACTIVITIES, SPEAKERS, OTHER ASPECTS OF EVENT THAT MAY ATTRACT MEDIA].

For more information, please visit safeboatingcampaign.com or [ORGANIZATION WEBSITE].

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CUSTOMIZABLE PRESS RELEASE

Use this customizable press release to attract the media and the public to your local event. Email or fax it to local media. Remember to customize the information in [BRACKETS] and remove this statement before distributing to the media.

[ORGANIZATION] to Host [EVENT] During National Safe Boating Week

CITY, STATE (DATE) – [ORGANIZATION] is proud to sponsor [EVENT] to help promote National Safe Boating Week, May 20-26, the official launch of the 2017 North American Safe Boating Campaign. This yearlong campaign promotes the value of voluntary, consistent life jacket wear by recreational boaters.

[EVENT DETAILS, INCLUDING TIME, LOCATION AND ACTIVITIES OF PUBLIC INTEREST. “QUOTE FROM AN ORGANIZATION OFFICER OR OTHER PROMINENT SUPPORTER].”

U.S. Coast Guard statistics show that drowning was the reported cause of death in four out of every five recreational boating fatalities in 2016, and that 83 percent of those who drowned were not wearing life jackets.

New life jackets are much more comfortable, lightweight and stylish than the bulky orange style most boaters know. There are innovative options, such as inflatable life jackets, allowing mobility and flexibility for activities like boating, fishing, paddling or hunting, and are much cooler in the warmer weather.

For more information, please visit safeboatingcampaign.com or [ORGANIZATION WEBSITE].

[GENERAL DESCRIPTION OF ORGANIZATION, INCLUDING WEBSITE AND PHONE NUMBER].

Media Contact: [NAME, TITLE, EMAIL, PHONE]


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CUSTOMIZABLE TEXT PSA SCRIPTS

Use these customizable PSAs to attract the media and the public to your local event. Email or fax it to local media. Remember to customize the information in [BRACKETS] and remove this statement before distributing to the media.

60 SECOND PSA
Note: Keep to 120 words

Boaters, whether new or experienced, love the adventure and fun of a day spent on the water. However, accidents can happen quickly – so don’t just carry a life jacket – be responsible and wear it while boating.

May 20 through 26 is National Safe Boating Week. Join [ORGANIZATION] on [DATE] at [TIME] at [LOCATION] for a fun, family event to learn the latest in boating safety. You’ll learn about new life jacket styles that are comfortable, lightweight and perfect for any boating activity, as well as boating safety tips. Visit safeboatingcampiagn.com for more info.

The National Safe Boating Council, [ORGANIZATION] and this station remind you to always wear your life jacket while boating.

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30 SECOND PSA
Note: Keep to 75 words

Love boating? Don’t just carry a life jacket – be responsible and wear it. Learn about the latest in boating safety on [DATE] at [TIME] at [LOCATION] as [ORGANIZATION] helps kick off National Safe Boating Week. Visit safeboatingcampiagn.com for more info.

The National Safe Boating Council, [ORGANIZATION] and this station remind you to always wear your life jacket while boating.

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TEMPLATE PROCLAMATION

For nearly 90 million Americans, boating continues to be a popular recreational activity. From coast to coast, and everywhere in between, people are taking to the water and enjoying time together boating, sailing, paddling, and fishing. During National Safe Boating Week, we want to bring special attention to this pastime and remind recreational boaters of a few tips to ensure that they and their loved ones are safe and responsible while exploring our nation’s waterways.

Proper planning for a day of boating begins even before leaving the home. Getting a free vessel safety check and taking a safe boating course at the beginning of the boating season, filing a float plan with a trusted family member or friend, and checking the weather before boating are key steps to an enjoyable time boating. Every boater should wear a U.S. Coast Guard-approved life jacket at all times while boating. Drowning remains the number one cause of death for recreational boaters each year, and the majority of drowning victims in recreational boating accidents are not wearing a life jacket. Safe and responsible boating includes never operating a boat while under the influence of drugs or alcohol and knowing basic navigation rules.

Year-round, people continue to enjoy all that our natural environment has to offer through the joy of boating. National Safe Boating Week is observed to bring attention to important life-saving tips for recreational boaters so that they can have a safer, more fun experience out on the water.

  • Whereas, on average, 650 people die each year in boating-related accidents in the U.S.; approximately 80 percent of these are fatalities caused by drowning; and
  • Whereas, the vast majority of these accidents are caused by human error or poor judgment and not by the boat, equipment, or environmental factors; and
  • Whereas, a significant number of boaters who lose their lives by drowning each year would be alive today had they worn their life jackets; and
  • Whereas, today’s life jackets are more comfortable, more attractive, and more wearable than styles of years past.

Therefore, I, _____________, do hereby support the goals of the North American Safe Boating Campaign (Wear It!) and proclaim May 20-26, 2016 as National Safe Boating Week and the start of the year-round effort to promote safe boating.

In Witness Thereof, I urge all those who boat to “Wear It!” and practice safe boating habits.

Given under my signature and the seal of

at the city of ______________,

this ______ day of _____________, 2017.

 

NATIONAL SAFE BOATING WEEK SAMPLE SOCIAL MEDIA POSTS

Social media is a great way to raise awareness of National Safe Boating Week and responsible boating information. Here are a few sample social media posts. Be sure to follow the North American Safe Boating Campaign on Facebook, Twitter and Instagram, and we’ll follow you back! Remember to use the hashtag #RSWI2017 and #safeboating. For more information to support your social media efforts, please visit safeboatingcampaign.com.

FACEBOOK OR INSTAGRAM

Gear up for a responsible and fun boating season with National Safe Boating Week! Being a responsible boater creates endless possibilities. #safeboating
Share: http://www.safeboatingcampaign.com/ or 2017 National Safe Boating Week Infographic

TWITTER

It’s National Safe Boating Week! Being a responsible boater creates endless possibilities. #safeboating
Share: http://www.safeboatingcampaign.com/ or 2017 National Safe Boating Week Infographic

DAILY POSTS FOR NATIONAL SAFE BOATING WEEK

May 20, 2017
Post: Raise your hand if you took a safe boating course & got a vessel safety check. We did! #safeboating
Share: 2017 National Safe Boating Week infographic image for Saturday, May 20 (Facebook | Twitter)

May 21, 2017
Post: Make sure you have these boating essentials before you hit the water. #safeboating
Share: 2017 National Safe Boating Week infographic image for Sunday, May 21 (Facebook | Twitter)

May 22, 2017
Post: Be sure everyone wears a U.S. Coast Guard approved, properly fitting life jacket while boating. #safeboating
Share: 2017 National Safe Boating Week infographic image for Monday, May 22 (Facebook | Twitter)

May 23, 2017
Post: There are many dangers to boating under the influence. Protect your life and others – never BUI! #safeboating
Share: 2017 National Safe Boating Week infographic image for Tuesday, May 23 (Facebook | Twitter)

May 24, 2017
Post: Check the latest weather forecast before you leave shore. Hop on over to weather.gov for the latest updates. #safeboating
Share: 2017 National Safe Boating Week infographic image for Wednesday, May 24 (Facebook | Twitter)
Tag: @U.S. National Weather Service on Facebook and @NWS on Twitter

May 25, 2017
Post: Did you know the environment may stress your body & mind enough to make the risk of an accident much greater while boating? #safeboating
Share: 2017 National Safe Boating Week infographic image for Thursday, May 25 (Facebook | Twitter)

May 26, 2017
Post: Always be aware of other boaters and the environment while boating. #safeboating
Share: 2017 National Safe Boating Week infographic image for Friday, May 26 (Facebook | Twitter)

 

2017 National Safe Boating Week Infographic